Mint
(New Delhi, India)
Business
Finance & Taxi Fleet
Deliverables
Brand Identity
Visual Language
Timeline
4 weeks
Finance company came up with an idea to start Radio taxi services in Delhi (India), aiming to start with more than 2500 cars in its fleet,
Mint approached us with the very basic brief or should we say a one-line brief that the brand identity should be very unique and fresh and should have a strong visual appeal to it, at the same time should look fresh, comforting, and very relaxing.